Ideally, colleges should be well-known, desirable, and popular because of the high quality of educational resources they offer students and other members of the community. Yet, here in the U.S. that’s not always the case. Many schools’ academic programs are eclipsed by the overwhelming popularity of their sports teams, and for better or worse that has made the coaches and head administrators of these teams incredibly powerful figures that dominate what has now become a billion-dollar industry for colleges...