In a bizarre business adventure, a company named Masik was created to produce fine fragrances for specific colleges and universities. Each blend is unique in that it captures the school’s specific characteristics. These signature scents capture the school colors, mascot spirit, tradition and history, landmarks and architectural style, campus trees and flowers, mission statements, college town character, alma mater and fight songs.
In the words of Masik, “What sets Masik apart from other collegiate merchandise companies is that they are not simply placing collegiate logos on a common product; rather they are creating an exclusive product (a perfume and cologne) that will be different for each university.”
Here at The Matador, we aren’t sure how you can capture the scent of each school, so we took the plunge and purchased the Penn State and UNC scents. We wanted to order Florida, but no one wanted to smell like the swamp.